University College of the North
University College of the North
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WIlliam Hicks
Student
(1)
3
Institutions

Skills

Blogs 1 Brand analysis 1 Content creation 1 Content strategy 1 Digital content creation 1 Digital marketing 1 Digital media strategy 1 Marketing 1 Social media 1 Video editing 1

Achievements

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Community Builder
Issued by Riipen
The Community Builder achievement is awarded to learners who provided feedback to project partners at the conclusion of their project, helping to create a better experiential learning ecosystem for all participants.
Apr 27, 2025
Project Contributor
Issued by Riipen
The Project Contributor achievement is awarded to learners who kept their projects on track and provided progress updates to the project partner by completing a milestone.
Apr 9, 2025
Project Participant
Issued by Riipen
The Project Participant achievement is awarded to learners who start their first project, demonstrating their commitment to putting learned skills to practice.
Apr 9, 2025

Latest feedback

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Carolina Salinas
Carolina Salinas
Founder and Host
April 27, 2025
Individual endorsement
Brand analysis Blogs Digital media strategy Video editing Marketing Content creation Content strategy Digital content creation Social media Digital marketing
Hi William, Thank you for your article about the decline in views in the NBA. While I’m not a super fan of basketball, the title of your article really caught my attention and made me want to learn more about the topic. Keep up the great work—your writing is engaging, and I look forward to seeing more of your insightful pieces! Best, Carolina
Student feedback
Brand analysis Blogs Digital media strategy Video editing Marketing Content creation Content strategy Digital content creation Social media Digital marketing
Hi William! Thank you for your article about the decline in views in the NBA. I know that I'm not a super fan of basketball, however the title of your article caught my attention to know more about this topic. I think that the NBA needs to renovate internally but also connect with new generations, such as GEN-Z. Clearly, they don't identify with this franchise's approach through social media, and as a consequence, they will not invest in paying a membership to watch the NBA league via streaming. Your article was very well written and researched. However, I would have read more analysis from your side, like what you think is happening in terms of generations, like Gen-X, millennials, and now Gen-Z. :) Since I was reading your article, I needed to read more. :) Thank you for your time, effort, and enthusiasm for working on this. I really appreciate it. All the best, Carolina
College of Wooster
News Project
College of Wooster
PRofessionals & Coffee (PR & Coffee)
Digital Content Creation for PR & Coffee
PRofessionals & Coffee (PR & Coffee)

Recent projects

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PRofessionals & Coffee (PR & Coffee)
PRofessionals & Coffee (PR & Coffee)
Mississauga, Ontario, Canada

Digital Content Creation for PR & Coffee

PRofessionals & Coffee (PR & Coffee) is seeking to enhance its digital presence by leveraging the power of engaging content. The project aims to create a series of articles and blogs focused on Public Relations, Marketing, and Communications topics such as influencer strategies, Gen-Z engagement, brand analysis, etc. Additionally, the project involves crafting social media posts, videos, and graphics that effectively communicate PR & Coffee's story and message. The learners will also support video editing efforts by transforming longer videos into concise episodes suitable for platforms like Instagram, LinkedIn, and YouTube Shorts. This project provides an opportunity for learners to apply their classroom knowledge in content creation, digital marketing, and video editing, while working collaboratively to achieve a cohesive digital strategy for PR & Coffee.

Matches 1
Category Communications + 4
Closed