Marketing and Sales Project

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: GoEmerald to build, transform and scale with innovation. Our core competence is to orchestrate innovative ideas into scalable products, services and businesses. 1. Strategy: We separate the noise to define a clear success strategy, specific to your customer base and their needs. 2. Governance: We cultivate leadership, innovation culture and ecosystems towards a scalable customer journey. 3. Planning: We establish product-mindset and measurable OKRs among teams for a faster time to market. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: All work will be performed remotely with periodic meetings with the leadership team Reviewing the GoEmerald's service and products offerings to document customer personas and creating personalized marketing and sales plans IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Project manager Business analyst Marketing specialist Sales specialist FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Customer profiles/ personas for each offering Marketing and sales plan for each offering IN WHAT LANGUAGE WILL THIS PROJECT BE PROVIDED/DANS QUELLE LANGUE CE PROJET SERA-T-IL FOURNI : English All projects will begin on a first come, first serve basis, which cohorts are you + your team ABLE to participate in? January cohort - January 3 to February 18 / Cohorte de janvier - 3 janvier au 18 février February cohort - February 7 to March 25 / Cohorte de février - 7 février au 25 mars TIME COMMITMENT PER STUDENT/TEMPS DE TRAVAIL PAR ÉTUDIANT: 70 hours WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE?/QUEL EST LE NOMBRE MAXIMUM D'ÉTUDIANTS QUE VOTRE PROJET PEUT ACCUEILLIR? 4 PROJECT MENTOR NAME/NOM DU MENTOR DU PROJET: Gunjan Syal EMAIL ADDRESS/ADRESSE E-MAIL: gunjan@gomerald.ca

Success metrics definition

GoEmerald is a growing innovation consulting firm, redefining what it means to deliver accelerated customer success. We are currently seeking initiative-driven and highly ambitious interns, with a strong desire to enable customer success through business and tech-based innovation. If you are also innovation-obsessed, read on... ​Project Description & Scope Conduct research to define success metrics for the business Additional information available after students sign the NDA Positions available: 4 students, individually or in a team All work will be performed remotely Other Details Research specific markets as needed Build an understanding of our clients’ business issues and the industries in which they operate to provide thoughtful insights Skills Excellent verbal communication and writing skills Strong organizational and planning skills Work independently with the support of management and proactively ask for direction when needed

Market Research

GoEmerald is a growing innovation consulting firm, redefining what it means to deliver accelerated customer success. We are currently seeking initiative-driven and highly ambitious interns, with a strong desire to enable customer success through business and tech-based innovation. If you are also innovation-obsessed, read on... ​Project Description We are conducting research on disruptive technologies and use cases in various industries. Positions available: 5 students, individually or in a team All work will be performed remotely Project Scope Manage market research projects Work closely with leadership team to prepare material for various clients Research specific markets as needed Work with other teams to manage relationships with current and potential clients with support from leadership Support preparation of reports and presentations to internal and external stakeholders Build an understanding of our clients’ business issues and the industries in which they operate to provide thoughtful insights Skills Prior business and technology experience is an asset Familiarity with the concepts of design thinking Excellent verbal communication and writing skills Ability to work with multiple stakeholders Strong organizational and planning skills Work independently with the support of management and proactively ask for direction when needed Why Join Us These positions report directly to our Founder and Chief Strategy Advisor and include direct mentorship from her. Work products from these positions will be directly visible to our clients, resulting in high-impact experience. All work will be performed remotely, with teams collaborating online. We are 100% remote. You will have free access to the online training material from major technology partners. Positions can be either part-time or full-time. We focus on quality, not quantity.

Product Design

GoEmerald is a growing innovation consulting firm, redefining what it means to deliver accelerated customer success. We are currently seeking initiative-driven and highly ambitious interns, with a strong desire to enable customer success through business and tech-based innovation. If you are also innovation-obsessed, read on... ​Project Description We are creating SaaS and PaaS products and need people who can manage product roadmaps and feature exploration. Positions available: 10 students All work will be performed remotely with weekly meeting for the team Project Scope Sign the NDA for specific details on product features we need your help building. Work closely with leadership team and the technology team Skills Prior business and technology SaaS experience or familiarity is an asset Familiarity with the concepts of design thinking and product development Excellent verbal communication and writing skills Ability to work with multiple stakeholders Strong organizational and planning skills Work independently with the support of management and proactively ask for direction when needed Why Join Us These positions report directly to our Founder and Chief Strategy Advisor and include direct mentorship from her. Work products from these positions will be directly visible to our clients, resulting in high-impact experience. All work will be performed remotely, with teams collaborating online. We are 100% remote. You will have free access to the online training material from major technology partners. Positions can be either part-time or full-time. We focus on quality, not quantity.