Product Market Research

***Note: The product scope may be adjusted based on the student's skills and interests to maximize learning and development throughout the project. In this project, the student will support the company in conducting product market research for new product concepts. The student’s tasks will involve various stages, including: Gaining an understanding of the product idea Conducting background research on current technologies Developing a business case and conducting a feasibility study for the product Creating a detailed project plan to guide the development process

Social Media Marketing - Product Guide Stream

***Note: the product scope may be altered depending on the student's skill set and interest to make the most out of the experience. The description is a suggested project scope.*** In this project, the student will assist the company in its social media marketing effort by creating marketing content to strength brand identity. This will involve several different steps for the students, including: Familiarizing themselves with our goals, target market, products and services. Recommending topics for our social media marketing. Drafting social media marketing content relevant to our business. Revising social media marketing content based on feedback.

Development of Electronics Product Promo Video - Planning and Shooting

In this project, the student will assist the company in creating a product promo video for social media content to market its products. Details of the requirement will be provided to the student once matched. Relevant Skills and experiences in graphic design, photography and marketing for the successful completion of this project. The student will require knowledge and experience in (but not limited to): Marketing Strategy Videography Social Media (you must be an active social media content creator, not just a user) Deliverables: Video plan (ie. script and storyboard)

Development of Electronics Product Promo Video - Editing

In this project, the student will assist the company in creating a product promo video for social media content to market its products. Details of the requirement will be provided to the student once matched. Relevant Skills and experiences in video editing and marketing for the successful completion of this project. The student will require knowledge and experience in (but not limited to): Video editing software Marketing Strategy