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Coast Mountain College is an accredited post-secondary institution serving the rich and diverse communities of Canada's beautiful Northwest BC region. Formerly Northwest Community College.
Recent experiences
Business Ethics
ETHC 150
Does your organization have an ethics challenge you want to tackle? Business professionals, unfamiliar with ethical inquiries, often find themselves struggling with ethical issues in such areas as finance, human resource management, marketing, and many other areas in business. Students will explore ethical theories from a multi-stakeholder approach and apply ethical reasoning to an issue facing your organization. They will analyze select readings and case studies to explore key ethical principles and the various ways in which business professionals and ethical theorists address issues that commonly arise in the business world. Upon completion of the project, you will receive a detailed report and presentation.
Market Research and Marketing Plan Creation
MARK150
This semester students working in small groups will apply their knowledge in marketing to helping your organization seize a marketing opportunity, develop a strategic marketing plan, or solve a current marketing challenge.The students will use marketing research, strategy, digital promotional tools and marketing best practices to create a report and presentation.
Market Research and Marketing Plan Creation (Thursday 1-4 pm PST)
MARK150
This semester students working in small groups will apply their knowledge in marketing to help your organization seize a marketing opportunity, develop a strategic marketing plan, or solve a current marketing challenge. The students will use marketing research, strategy, digital promotional tools and marketing best practices to create a report and presentation.
Building Organization-Political/Environmental/Social Movement Relationships
POLI 213
As a result of changing consumer expectations, organizations are being drawn into supporting or not supporting movements for political, environmental and social change based on the perception of the organization’s brand with consumers. Given the reputational risk involved with being on the “wrong side” of a movement or issue for social change, organizations are increasingly in need of understanding the foundations, theories, and stages of social, environmental and political movements. This project will involve 8-10 students registered in a political studies course dealing with the international economic system, global economic development, international relations issues such as population growth, environmental problems, disparities of wealth and resources, civic activism, the struggle for and against globalization, and advocacy.
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