Social Media Marketing Campaign Strategy for Cyglera Health Systems Inc.
Project scope
Categories
Graphic design Healthcare Communications Product or service launchSkills
content creation target audience social media strategy social media campaigns social media marketing social media researchThe main goal for this project is to create a social media marketing campaign strategy for Cyglera Health Systems Inc. that will help promote their lifestyle health and wellness app. This will involve several different steps for the students, including:
- Researching the target audience and their needs.
- Developing a comprehensive social media strategy.
- Creating content for the social media channels.
- Developing a plan for tracking and measuring the success of the campaign.
- Optimizing the campaign for maximum reach and engagement.
By the end of the project, students should demonstrate:
- Understanding of the target audience and their needs.
- A comprehensive social media strategy that includes content creation, tracking, and measurement plans.
- Optimized social media campaigns for maximum reach and engagement.
Final deliverables should include:
- A written report outlining the social media strategy and plans.
- A presentation summarizing the research, strategy, and plans.
Students will be supported and mentored by the CEO and members of Sales and Marketing Team. This could also include Product Management Group.
About the company
We build tools that our care providers can use to help people live longer, healthier lives. We are passionate about helping Workplace-wellness and people live healthier, longer lives. Our Lifestyle Health and Wellness, food and nutrition counseling, and education programs will help provide prevention and chronic disease management, leading towards a healthier and happier life. We are a mission-driven company with an incredible team of lifestyle health and wellness experts.