University College of the North
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Clinical Trials Awareness Video

PCL 102
Closed
University of Toronto
University of Toronto
Toronto, Ontario, Canada
Rebecca Laposa
Rebecca Laposa
Assistant Professor
1
Timeline
  • February 14, 2019
    Experience start
  • March 16, 2019
    First Video Draft
  • March 31, 2019
    Experience end
Experience
1/1 project matches
Dates set by experience
Preferred companies
Ontario, Canada
Any company type
Science, Hospital, health, wellness & medical
Categories
Communications
Skills
clinical testing public relations media production
Student goals and capabilities

In this 500-person course, students will work with a community partner on their public relations and communications needs. Students will create a storyboard for a public service announcement, followed by a short video clip PSA in support of the community partner's goals.

Students
Undergraduate
Any level
500 students
Project
8 hours per student
Students self-assign
Individual projects
Expected outcomes and deliverables

March 1: Students submit a storyboard of their video concept to their instructor

March 15: Students submit videos to Riipen for peer review

March 22: Students complete peer review on Riipen

March 27: Finalists as identified through peer review upload their final deliverables

Project timeline
  • February 14, 2019
    Experience start
  • March 16, 2019
    First Video Draft
  • March 31, 2019
    Experience end
Project Examples

Students in this first-year level Biosciences course will learn about your organization, your communications goals, and your communication channels. Then, they will create a Public Service Announcement, on a topic that your organization would like to promote.

The students will peer review each other's work to identify the best PSAs from their cohort, and as the partnering organization you will be asked to provide feedback only on the top 10 final submissions.

This activity is an opportunity to have U of T students learn about your organization, and to generate content and insights from a diverse group of students.

Companies must answer the following questions to submit a match request to this experience:

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.

Provide feedback on up to 10 student videos.

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.