University College of the North
University College of the North
Log in Sign up

Tourism Management

Closed
Thompson Rivers University (TRU)
Thompson Rivers University (TRU)
Kamloops, British Columbia, Canada
Jamie Noakes
Business Co-op Coordinator
(34)
6
Timeline
  • March 26, 2025
    Experience start
  • March 29, 2025
    Kick-off meeting
  • April 12, 2025
    Mid check-in
  • May 3, 2025
    Final presentation
  • May 10, 2025
    Experience end
Experience
2/2 project matches
Dates set by experience
Agreements required
Preferred companies
Anywhere
Any company type
Any industries

Experience scope

Categories
Marketing strategy Law and policy Hospitality, tourism & culinary arts
Skills
marketing strategies strategic planning analytical thinking resource management policy development tourism management experience design policy proposal project management software market research
Student goals and capabilities

This program immerses learners in the practical aspects of tourism management by engaging them with industry-relevant projects. Participants will enhance their skills in technology application, resource management, marketing strategies, and policy development. By working on real-world challenges, learners will develop strategic plans, propose innovative solutions, and gain hands-on experience with industry tools. This experience prepares them for successful careers in the tourism sector by fostering critical skills such as problem-solving, collaboration, and analytical thinking.

Students

Students
Undergraduate
Intermediate levels
20 students
Project
30 hours per student
Educators assign students to projects
Teams of 4
Expected outcomes and deliverables
  • Tourism experience design using management software
  • Comprehensive resource management plan
  • Detailed marketing strategy with implementation plan
  • Policy proposal with evaluation framework
  • Market research report
  • Final presentation
Project timeline
  • March 26, 2025
    Experience start
  • March 29, 2025
    Kick-off meeting
  • April 12, 2025
    Mid check-in
  • May 3, 2025
    Final presentation
  • May 10, 2025
    Experience end

Project Examples

Requirements
  • Design a virtual tour experience
  • Create a resource allocation plan for a local festival
  • Develop a marketing campaign for a new eco-tourism destination
  • Propose a policy to enhance sustainable tourism practices in a coastal region
  • Conduct a market analysis for a heritage site looking to increase visitor numbers
  • Evaluate the effectiveness of current tourism policies in a metropolitan area
  • Design a staffing plan for a boutique hotel during peak season
  • Create a digital marketing strategy for a regional tourism board

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

  • Q1 - Text short
    Will you be able to provide a dedicated contact person who is available for [weekly/bi-weekly] sessions to address students' questions and respond to periodic messages throughout the project?  *
  • Q2 - Checkbox
     *